Recently, the ‘soaring’ wholesale price rises in natural gas, has led to claims that it […]
Corporate Responsibility and Ethics
Corporate Responsibility and Ethics: An argument for Government intervention into the running of Football Clubs […]
The FIX & FIDDLE
The Scandal Effect Shops will swindle Owners swindle To ensure the store will fail Pull […]
COVID-1
It was George Santayana[1] who gave us this immediately appropriate aphorism: “Those who cannot remember […]
WOULD I LIE TO YOU? What people tell the pollsters
WOULD I LIE TO YOU? What people tell the pollsters In June 2017 there was […]
Black & White Stroop
What colour is it: is the IAT just a black & white Stroop test? I […]
Probably the most influential applied Psychologist of all time
Bernays invented the public relations profession in the 1920s and was the first person to […]
The ‘why’ we buy!
I caught the Blog-article from Clare Sibthorpe of Sky News, which included comments from psychologists […]
The Coco-nuts-economy
The Coco-nuts-economy Come closer! I want to tell you a story. It is about a […]
Brand Reputation
Balancing Corporate Reputation: employee perceptions of brand-Identity and customer perceptions of brand-Image need synchronising. […]